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Popeye’s seemingly
can not find a bank large enough to accept the mountains of
cash this chicken-plucking sandwich is bringing to its
bottom line.
My sorrow and anger
are directed at the chaos that some stores are experiencing
when certain “people” arrive at the store and begin to
bogart the lines and demand that chicken!
It is even to the
point of people smashing their cars into other cars just to
get a better position in the drive-up window.
And let’s not talk
about the recent stabbing done by certain “people” to other
“people” when someone’s temper got the best of him and he
thought he was being edged out of getting this chicken
sammich.
Think about it. You
are willing to kill over a piece of chicken pluck! Do you
know how totally bereft of your senses you must be to
conclude that going to prison for life or near life is worth
it, if I can only get my lips wrapped around a piece of
fried chicken?
Are you nuts! Are you
on psychotropic drugs? Are you brain dead?
But, when Popeyes
brought back this sales juggernaut, the public went wild
again and acted as if this piece of chicken was dear life
itself.
When you watch some of
the social media videos of your “people” acting the fool and
cussing up a storm and body slamming people to the ground
and calling people every name but a child of God, you gotta
wonder, what happened to us?
Regrettably, this
sales wonder of Popeyes was a marketing coup in the black
community because, obviously, marketeers seemingly know us
better than we know ourselves.
Those market mavens
can sell ice to Eskimos or sand to the Saudis if given a
chance but when it comes to marketing to “us”, they have
struck a gold mine that has no evidence of ever being tapped
out.
Can you imagine using
the intensity of seeking out something as this chicken
sandwich, that you would use the same energy and hours of
waiting in lines, to register to vote, stand in line to
vote, get your driver’s licenses out of suspension, check
books out of the library or turn off the MTN or BET channels
and learn about real estate investments or forming a small
business?
But, for now … we are
stuck on chicken and giving Popeyes more millions of dollars
for a taste of some “secret” ingredients applied to a piece
of chicken! Oh, how the mighty have fallen!
So, in closing, here is my
Ode To The Mighty Chicken:
Chicken, chicken, Oh, how
I love and adore thee…
I love you more than life
itself!
Chicken, chicken, Oh, how
I savor thee…
I think nothing daily but
of thee…
Chicken, chicken, Oh, how
I desire thee…
I pledge my love and
loyalty to all things fried of thee…
Chicken, chicken, I give
all to thee
and can only wish that
your flavors will always woo me…
Chicken, chicken, never
stray too far from me…
because without your
unique taste, I do not know where I would be…
Chicken, chicken, I have
refused all others for thee…
so please continue to
cluck-cluck and thus draw me to thee.
Chicken, chicken, I must
now go, for they called my number
and from the hundreds
still waiting, it is no time to slumber!
Contact Lafe Tolliver at
tolliver@juno.com
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